Working in collaboration with leading international property sales specialists Lansdowne RE, the Agency has been instructed on the sales & marketing campaign for the project in the UK. Led by Harry Lewis (LRE) and Brett Gregory-Peake (F&E), the win follows the production of a detailed strategy for 2011 which the coalition team presented in Dec 2010.

The Agency has been briefed to deliver the project’s marketing assets including a national ad campaign. Vale do Lobo is one of Europe’s most established developments, where properties start from approx €2 million. www.valedolobo.com

The Agency has been signed by the Four Seasons to source leading luxury retail brands for their new resort and hotel in Marrakech, which opens in June 2011.

Commenting, Frank & Earnest MD Brett Gregory-Peake commented, “We are currently in talks with a selection of international names and aim to have a mix of brands that fit with the profile, interests and requirements of residents and guests expected at the hotel. Certainly, Marrakech is now a highly sought after destination and demand for these brands is long overdue.”

The F&E brand has benefited from a new look following a rigorous re-design and hours of team thinking that has delivered a distinctive, bold identity that fits inline with who we are today. Design and stand out is important to us, but equally we value our ability to provide compelling and relevant advice that meets with the challenges of today’s real estate sector and helps our clients to achieve their objectives.

F&E MD is hosting a session at OPP on Thurs 14th Oct at Excel London from 16:45 on the subject of ‘Brand & The Modern Resort. Joining him on the panel will be Lynn Villadolid from Six Senses, Harry Lewis from Lansdowne R.E. and Richard Hywel-Evans from Studio RHE.

The Baglioni Marrakech is a project that F&E has been engaged on since conception, shaping its initial direction, bringing on the development’s key brands partners and delivering compelling marketing tools.

This project stands for everything that we at F&E believe in, having been driven completely by strategic marketing thought.  We are proud to be part of such a exciting project.

For enquiries into the project or if you would like to attend the launch please contact Brett G-P directly at brett@frankearnest.com. Prices start from €1,960,000.

Award winning developer ‘Adsolute Developments’ has engaged F&E to provide photo real CGI renders for their fractional project in Thailand, The Beach Samui.

The beach front project is being designed by the John Hitchcox outfit, yoo and will be launching sales this Autumn.

For information on the Agency’s 3D work, please contact miha@frankearnest.com.

Agency have been commissioned by Bahrain Bay to write and create a series of advertorials which will target third party developers through key Middle Eastern media titles.

The $2.5billion development which has anchor investors such as The Four Seasons  Arcapita Bank and Capitaland is fast becoming a reality.

The Agency has been working on the indepth brief since early 2010, delivering 10 finished renders to the client. The mixed use project is situated in Marrakech, and includes 15 private residences designed by Jade Jagger for yoo.

See ‘news’ for more details.

In the words of Gordon Gekko, ‘greed is good’. So, were his character associated with property instead of banking, what solutions would he be implementing in the face of such challenging times? Surely, he’d evolve, think on his feet and adopt a more efficient way of satisfying his appetite for avarice.

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